Lead Generation
When you think of Online Marketing, Lead Generation becomes the core. It’s the starting point of knowing a prospect and striving to convert him to a paying one. But of course, these leads can only be as good as the website that produces them. Allowing your Lead Generation Team to nurture the prospects with personalized campaigns, until the Sales Team takes the reigns.
At ABC, we help build that strategized connecting platform, by offering the perfect Lead Management Solution. Our core objective is to keep the prospects engaged and ensure that readiness, as the Sales approaches them. We do this by offering you a perfect mix of inbound and outbound programs. This will not just empower you, but allow that correct platform to your buyers, wherein they get to control their own journey.
The simple method of receiving enquiries from potential customers, is termed as Lead Generation. Gone, are the days of generating leads only through trade shows, or company booths at various events. In the digital age, a click of the mouse should be able to do that. And, so businesses need to make their websites ‘lead generation’ friendly!
Since, it is the stepping stone to the entire Sales Process, both quantity and quality are important factors. Wherein,
- Quality Leads- Provides good chance of closure with each case
- Quantity Leads- Provides multiple opportunities to close
Our Solutions to Manage Leads:
We assist clients by making their webpages, more ‘lead friendly’.
- By Adding More Forms on The Website: Essentially one to each page. However, the forms should see a smooth transition from first page to last. Seeking personal and detailed information as one traverses through pages. This does not let the customer lose interest.
- By Posting Pictures and Client Testimonials Strategically: Prospects look out for client testimonials. These offer them a window to your previous work. At ABC, our experts make strategic choices to post testimonial videos and audios.
- By Posting Your Videos: We believe in speaking to the client. This bridges the gap between you and them, at just a click. It’s more like a journey traversed well from offline to online
- By Including Your Contact: As clichéd as it might sound, sharing your contact on the website makes them believe in your genuineness. This lends more credibility to your offer.
- By Using Impactful Words: Using action oriented words, make clients feel more connected to the product or service. They begin to visualize the benefits of owning something, simply by way of reading words like “get”, “feel”, “imagine owning” etc. These act as strong compellers!
- By Focusing on Best Website Interface: Your website is your online face. Having a strong web presence through a well-designed website, is like greeting customers in a plush office. Doesn’t that ring bells?
What We Offer:
The simple method of receiving enquiries from potential customers, is termed as Lead Generation. Gone, are the days of generating leads only through trade shows, or company booths at various events. In the digital age, a click of the mouse should be able to do that. And, so businesses need to make their websites ‘lead generation’ friendly!
Since, it is the stepping stone to the entire Sales Process, both quantity and quality are important factors. Wherein,
- We offer strategically designed landing pages and forms. Reach out to us for that best web interface with your prospects.
- We offer expertise in nurturing the prospects through personalized campaigning. Reach out to us for developing a customized Marketing Automation Application for you.
- We offer solutions that are a good mix of Salesforce and other significant platforms. This will assist you to run Account Based Marketing
- We offer Marketing Analytics to show you the mirror. This will help you to see, understand, strategize and improve.
- We offer scalable services for customized campaigns
So, wait no more and reach out to our team of experts, now! The team understands what’s best for the business and offers consulting and expertise. We have expertise in software development, web designing, content marketing, email marketing and more. And, we offer you the correct mix with a promise of exemplary results, within guaranteed timelines.